In the ever-evolving real estate market, fierce competition requires developers and property owners must not only create visually appealing projects but also have innovative marketing strategies to attract their targeted customers.
Matterport 3D Rendering (Matterport CGI) has emerged and changed the game for the entire real estate industry for unbuilt projects. Developers and real estate investors need to market their projects in a more breakthrough way to make a lasting impression on potential buyers.
This article outlines some factors to consider when creating a Matterport 3D Rendering virtual tour to increase efficiency in marketing and quickly recover capital. You can Click Here to experience this technology.
Understand the Buyer’s Perspective
Homebuyers are not just looking for a house; they are seeking a living space that accurately reflects their needs and aligns with their lifestyle. Therefore, 3D virtual tours need to be flexible and diverse in style, ranging from modern to classic, with colors ranging from pastels to vibrant hues, catering to diverse groups of buyers with different preferences and needs.
Depositing for an apartment before construction completion often results in more discounts from the investor. Therefore, many potential buyers are interested in this but hesitate to pay due to concerns about the design. In addition to furniture arrangement, buyers considering a potential apartment are highly interested in the of each furniture and the dimensions of each item within. Matterport 3D Rendering, with its outstanding advantages, creates virtual tours from just a 2D Floor Plan, allowing customers to experience a lifelike 3D walkthrough as if they were strolling through their dream home. This enables them to clearly see the materials, navigate through every nook and cranny, and measure the dimensions of each item.
Focus on Creativity Elements when create Matterport 3D Rendering virtual tour
Creativity in design not only optimizes space but also creates attractive elements. The intelligent combination of natural light, open space, and unique furniture arrangement can enhance the overall appeal of the floor plan. Matterport 3D Rendering clearly and effectively demonstrates this through its 3D virtual tours.
Unique Selling Point
Both 3D Artists and investors need to understand the mindset of customers and the unique selling points (USPs) of the project such as view, beautiful sunset/sunrise scenes, sea view, river view, lake view, and convenient geographical location.
Aligning with the trend of sustainable development and green living, Matterport 3D Rendering can integrate energy-saving elements and sustainable design into the 3D virtual tour. Nowadays, homebuyers are very concerned about environmental factors. Houses that embody “Green” – environmentally friendly characteristics are not only a choice but also a smart decision for the future.
Combining these factors in the Matterport 3D Rendering virtual tour can ensure uniqueness and attract the attention of buyers.
Interactive and Lifelike Experience
Lifelike CGI images combined with advanced technology create an experience as if you were physically present at the actual location, strolling through every nook and cranny of the house with just a smartphone or laptop connected to the internet. The virtual tour created by Matterport 3D Rendering allows you to view the exterior and interior of the entire house similarly to observing a dollhouse, moving through each room, feeling the proportions, materials of each object, helping you understand the layout and arrangement of space.
Conclusion
Matterport 3D Rendering is a superior marketing solution for real estate developers and investors. It allows customers to experience the exhilaration of “walking” through their dream house in a visually immersive way, even when the project is only a design drawing. Not only does Matterport 3D Rendering open new doors for innovation in real estate marketing, but it also serves as the key to unlocking a unique virtual living space. Real estate developers and marketers should not overlook the opportunity to leverage this advanced technology for breakthrough revenue.
If you’re looking for a professional and experienced unit of Matterport 3D Rendering services, contact Soft3Ds now! With a wealth of experience working with major partners from Europe and America on thousands of real estate projects in France, the US, Canada, and Australia, Soft3Ds is a leading provider of Matterport 3D Rendering services in the market. Currently, Soft3Ds hold the number 1 position on Google. Soft3Ds has a rich portfolio and an efficient working process, committing to delivering high-quality products, affordable prices, and turnaround times twice as fast as the other units. Let Soft3Ds help you dominate the market with the superior marketing tool – Matterport 3D Rendering.
